A guide to our facial age estimation range

Biometrics Team •  1 February 2023

From supermarkets to casinos, today’s business owners need products that can estimate age accurately, securely and without costing the world. But with a variety of brands promising the perfect solution, it can be difficult for businesses to choose the right option for their needs.


At Innovative Technology, we’re proud of our age estimation range that guarantees market-leading accuracy and security at an affordable price. Our two key facial age estimation products, MyCheckr and ICU Lite, are intentionally catered to different business needs, so read on to discover which solution is right for your business.


Why choose facial age estimation from Innovative Technology?


Before we explore our product range, let’s take a look at what sets us apart in the market. We’re passionate about making biometric solutions more accessible to businesses large and small, and believe biometric technology is the future of optimised business operations. 


We know that every business is different, and each company might require different facial age estimation solutions. But there are three key aspects of the technology that nobody should have to compromise on: security, accuracy and cost-efficiency. 


Staying secure


Consumers are increasingly aware of the dangers of data security, making it a more important factor for businesses. This is especially true of those using biometric solutions, as consumers might be concerned about their biometric data being used in the wrong way. 


Because of this, it’s crucial that businesses find an age verification solution that ensures customer data is protected against thieves. Innovative Technology uses internal algorithms to analyse data quickly and securely, meaning that the information is never publicly available and cannot be intercepted. 


Our facial age estimation solutions are the world’s first age estimation products to have achieved GDPR approval, ensuring a trusted product for you and your customers.


Accuracy is key


We know the importance of ensuring that your younger customers do not get access to age-restricted goods and services, but we also understand that the process of checking IDs can be extremely stressful for your employees - even putting them at risk of confrontation from frustrated customers. 


We’re extremely transparent about the accuracy of our technology, so you don’t have to worry about false results. Our age estimation products have been independently tested and found to have an average underestimation of just 0.19 years, making it more accurate than human assessment and offering peace of mind that your underage customers are protected. 


In addition to our market-leading accuracy, our age estimation range has been approved by the Age Check Certification Scheme (ACCS), providing an extra level of trust for your business and your customers.


Effective, not expensive


With costs rising on a global scale, we’re all trying to cut back on expenses. However, compromising on your age verification technology shouldn’t be the solution. Innovative Technology is proud to offer quality without compromising on affordability. Our products are sold at one fixed price, with no recurring or hidden costs - including software updates and unlimited age checks.


Now that you know a bit more about Innovative Technology and our approach to facial age estimation, why not take a look at our products?

MyCheckr


MyCheckr is our standalone, automated device for facial age estimation, allowing you to get started straight away with very little installation required. It uses our own biometric technology, appropriate for Challenge25 and capable of predicting age with market-leading accuracy. 



The handy device is perfect for any business dealing with age-restricted goods or services, from supermarkets and convenience stores to arcades, betting shops and even the cinema. Plus, no data is stored on the product, there are no privacy implications.



How does it work?


The MyCheckr device is equipped with a camera and a screen that predicts a customer’s age quickly and reliably. The process is seamless and does not require any specific customer interaction.



If the person is estimated to be old enough, a green light is shown on the screen and the cashier knows that a manual ID check is not required. If the customer appears underage, the screen will flash red and the cashier will know to ask for further identification from the customer. 



This process significantly reduces the time taken to ID customers, as it allows those who are clearly older to pass through with ease. Plus, it takes some of the responsibility away from the cashier while still allowing them to complete a manual ID check if they choose.

MyCheckrMini


For businesses looking for a more discreet age estimation solution, MyCheckrMini is the product for you. It offers all the functionality of the original MyCheckr device but in a more compact alternative. 


MyCheckrMini still has a camera to take the facial scan, but the smaller device doesn’t have a screen. Instead, the green or red notifying colour is portrayed through an LED indicator on the top of the product, providing the same security and accuracy in a miniature version.

ICU Lite


ICU Lite offers a compact, plug-in facial age estimation solution for businesses looking to expand the capabilities of their existing machinery. As with MyCheckr, it is ideal for any business dealing with age-restricted goods or services, and offers customers our market-leading accuracy, security and processing speed.



The device uses our innovative facial estimation technology, which is ACCS and GDPR approved for the utmost reliability and accuracy in a simple, plug-in device.

How does it work?


ICU Lite is a compact solution that plugs into any USB-enabled machine equipped with a camera, such as a self-service checkout, gaming machine or kiosk. The product requires virtually no set-up, enabling automatic age estimation with ease. 


Using the existing machine’s camera, ICU Lite performs facial analysis to determine whether the customer appears underage. If the individual is predicted to be over the required age, ICU Lite allows them to continue their purchasing journey. If they are estimated to be underage, however, ICU Lite prevents them from purchasing until an employee has arrived to perform a manual check. In the case of unmanned machinery, ICU Lite can also be used to disable the entire machine.


Like MyCheckr, ICU Lite is designed to help streamline the purchasing process by eliminating the need for unnecessary manual ID checks - without compromising on safety or security. 


The facial age estimation solution for you


At Innovative Technology, we know that the world of biometric technology is still in its infancy. However, we believe that every business dealing with age-restricted goods and services can benefit from the addition of facial age estimation, and now is the time to start implementing the technology into your business model. 


By now, you might know whether you’re looking for an all-in-one solution like MyCheckr, something more discreet like MyCheckrMini, or a plug-in extension to your existing cameras like ICU Lite. But if you’re still not sure, why not get in touch to find out more? Our dedicated team of experts is on hand to help you navigate your journey towards a more automated customer experience.

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